Are you affected by the current crisis? In today’s post, I’ll give you online marketing tips that can be implemented very quickly and that you can implement this week.
As a retailer you need an online shop
Are you a retailer but you are no longer allowed to open? That is bitter – but there is a very well-functioning solution: If the customer can not come to you, then you can go to the customer. You can open a shop on Shopify, WordPress or Magento. Apparently that seems to be working fine. Presumably, the market can not generate the sales that it would otherwise have – but it can probably be used to offset the loss a little.
Any retailer with a website can do sales automatically and it can be fulfilled without a separate need. That’s why having an online shop is a perfect way for many business owners to avoid economic crises.
Show yourself on Google My Business
If you offer a service, communicate this via Google My Business. You can also post news, such as your delivery service, there. Basically, now is a great time to clean up and optimize your Google My Business entry – also for the time after the crisis.
Attract customers to your offers via paid ads
If you had a retail business and did not pay attention to good rankings, then you will not be able to make huge leaps forward with SEO in a few days (you can find some SEO quick wins here). With Google MyBusiness and some SEO tricks, you can certainly do something, but overall SEO is more of a long-term work.
Instead, paid ads, also known as paid ads in technical jargon, are helpful in drawing attention to you quickly. Google Ads, Facebook Ads, or Instagram Ads help a lot – you can even buy Instagram followers for a perfect start. You can switch them yourself relatively easily. Are you a restaurant and now offer a delivery service? Book ads for all your Facebook fans – because these are usually your regular customers too