Although video has, for a long time now, been primarily enjoyed as entertainment, relatively recent technologies have allowed for almost anyone to create, post, and share visual content of all kinds. From make-up tutorials to how-to videos on tiling a roof, you can find a video pertaining to almost any of your interests. In fact, almost anyone with internet access is now capable of learning, bettering themselves and discovering new passions and interests from the comfort of their own home, or even from a café or coffee shop.
Let’s take a closer look at some of the top ways in which you can benefit from professional videocasts on the internet.
Developing New Skills or Techniques
Arguably one of the greatest benefits that online videocasting can offer to anybody is the access to training and workshops, where you are able to learn new skills or develop existing skills. These can be either run by a professional or organization, or could be collaborative workshops where everyone teaches everyone else.
In professionally cast streams, viewers may even be able to communicate with the streamer to ask questions or enquire further about specific topics. These are often the best types of streams to learn from, and such workshops exist for a wide variety of different industries or professions. In collaborative streams, one or more people will take the lead and guide the rest of the attendees through a specific learning or creative process. This is often a more practical way of learning through doing, and attendees can enjoy immediate criticism or constructive advice as they practice and develop their skills.
If you’re looking for a productive way to spend your free time, NSTA Communities agrees that there are few better ways to do it than by connecting with likeminded individuals and learning from them online.
Keeping Up to Date with Trends and Influential Opinions
Trends and opinions are certainly fickle things, and can change on a whim from day to day. As such, if you rely on having to keep up to date with all of the current trends and influencers, then online broadcasts are your ideal solution. Rather than having to wait for weekly magazines, newsletters, or other forms of media, you can receive the latest news as it comes out. Additionally, the online distribution of such news and trends now allows for everyone to find out about events and changes at the same time. This is a lot better than having to hear them over time through gossip or discussions, and because of this, modern trends and opinions seem to change faster than ever before.
As a marketer, such a large scale videocasting tool, like those offered by BlueJeans, also allows you to ensure that you aren’t left behind, and can instead market your products or services in the most modern, attractive way possible. As you will know, consumers can be as fickle as trends can be, and if you don’t keep up with what they want, you will quickly find your brand to be the second choice if a competitor beats you to the punch.
Discovering Marketing and Consumer Insights
As featured on Linkdex, unboxing videos have officially existed from as far back as 1978, although over the past five years or so, the trend of product unboxing’s and reviews has skyrocketed, and many consumers actually rely on the opinions of influencers before making their purchase decision. By simply viewing content from the reviewer whom they trust most, they can identify whether the product is the right choice for them. This, however, also gives marketers and excellent way to evaluate various design, packaging, and product factors by analyzing these review videos. As popular influencers, the creators of these reviews often hold the general opinion for all of their followers, and if they decide they don’t like something, it’s likely that their followers will not like it, either.
Utilize this insight to build up your own brand and discover precisely what people like and dislike about various products. This way, when you decide to launch your product, you will understand how to ensure that it’s received well by consumers. Furthermore, there are a wide variety of popular influencers on the internet, each representing and speaking for a different demographic or target market. This can allow you to glean even more insight and not only ensure that your product is good, but actually great for your specific target market.
We are so fortunate to have such a wealth of information and insights at our fingertips, as it not only allows us to discover passions and interests, but also helps us develop our skills and abilities in almost any way we want. Get online today and find out for yourself the endless ways in which you can benefit from the plethora of online audiovisual content.
