NVIDIA has officially slashed the price of their GeForce GTX 770 graphics card by 15% to take on AMD’s latest Radeon R9 285. The GeForce GTX 770 was first introduced in May of 2013 and priced at $399. The price was then adjusted to $329 when AMD introduced their Radeon R9 290.
The 15% price cut will bring the GeForce GTX 770 down to $275, while the Radeon R9 285 retails for $249. This still makes the GeForce GTX 770 $25 more expensive, but there is little performance gap between the two. So it is really up to you to decide if you want to go team green on team red here.
The GeForce GTX 770 is based on NVIDIA’s 28 nm “GK104” silicon, and features 1536 CUDA cores, 128 TMUs, 32 ROPs, and a 256-bit wide GDDR5 memory interface.