Link building methods come and go. And search engine optimization on the whole seems to be forever in flux.
There are tried and true white hat SEO and link building methods that work well and continue to work to rank websites to this day.
And there are also black hat link building methods that may work now, but Google will catch up to them in the long run and your website will suffer the consequences eventually.
For those looking to learn a tried and true link building method that works like gangbusters now, has worked amazingly in the past, and will continue to work in the future, you are in luck.
Here’s a forever kind of backlinking method that should never go out of style and it’s still crushing it in 2017.
Blogger Outreach: The King of All Link Building Methods
Getting to the top of Google is never easy.
Some SEO methods work like gangbusters and others work for a short time then eventually crash and burn. And still other methods are a complete waste of time and deliver zero results.
According to the outreach experts at backlink-masters, blogger outreach is an entirely different ball of wax. This tried-and-true SEO backlink building method is the perfect way to cure your link building woes.
You may be asking yourself, “Why does Google think backlinks are so important?”
And there’s a simple answer.
Google loves them!
When Google’s rank placement algorithms see tons of high quality blogs linking to your homepage or a particular piece of content on your site, the links act as a vote of confidence in your favor.
And this is one factor – albeit a huge one – that Google and other search engines use to determine the popularity and authority of a particular brand or piece of content.
According to Ajay from Youth Noise, an SEO agency in Charlotte, “… Backlinking is still a major component of the Google algorithm, even though some misguided fools might try to convince you otherwise.”
And as far as backlinking is concerned, the best white hat link building method that continues to work is blogger outreach.
3 Ways to Build a High Quality Backlinks with Blogger Outreach
- Compile a blog post with information gathered from expert contributors.
Not only is this a great way to build backlinks, it’s also an awesome way to get content for your website from the best and brightest in the field that you’re writing about.
Have expert contributors share their valuable insight and information about a particular topic and compile everything that you’ve gathered and turn it into a blog post.
After the post is published, let the experts know where you posted the piece.
They’ll be happy that you added them to the article as a feature expert.
Many of them will link back to your blog – and the piece in question in particular – when they share news about its existence with their audience.
- Take guest posting to the next level.
At this point, every good SEO knows that guest posting is an amazing way to build links pointing back to their website.Whether you are discussing crisis communication or electrical supplies, guest posting can promote your company to a new audience, while helping you with Google.
To discover more guest posting opportunities, find out where your competitors are getting their links.
After you’ve discovered the competitions’ links, contact the blogs where they have links and ask for guest posting opportunity.
Before long, you’ll have bloggers clamoring to provide you with tons of new backlinking opportunities.
- Create high-quality expert infographics.
This is very similar to compiling the expert blog post.
You’ll ask experts in your industry to contribute to the infographics.
If they like the quality and content, they will gladly share it with their audience and give you a backlink all at the same time.
Use these tried-and-true backlinking methods in 2017 and beyond.
Pat Sava is a super-connector with Towering SEO and OutreachMama who helps businesses find their audience online through outreach, partnerships, and networking. He frequently writes about the latest advancements in digital marketing and focuses his efforts on developing customized blogger outreach plans depending on the industry and competition.