Apple’s sporadically rumored event dedicated to Macs has now been officially confirmed, with the company set to unveil new Macs around Halloween. Since this is going to be a Mac-centered event we will not get any new information on iPhones or Apple AirTags. Among the anticipated releases are upgraded Mac models with upgraded internals. One exciting revelation is the possibility of a new iMac featuring the next-generation M3 chip, a revamped stand, and fresh color choices. This unveiling is expected at Apple’s upcoming ‘Scary Fast’ event later this month.
Yesterday, Apple sent out invitations for its ‘Scary Fast’ event, disclosing the event’s date and time. The company plans to broadcast the product reveals across multiple platforms, including YouTube. Anticipation is high for the introduction of new Mac models with enhanced internals, featuring the powerful M3 chip.
Renowned industry analyst Mark Gurman recently disclosed an earlier edition of the Power On newsletter, shedding light on what to anticipate with the forthcoming iMac. Gurman reveals that Apple has been planning an M3-powered iMac for some time, and this machine entered production several months ago. While major design alterations aren’t expected, Gurman does point out that Apple intends to make internal adjustments to the stand. This new stand might provide additional customization options for the upcoming iMac.
The analyst also mentions that the upcoming M3 iMac might feature a color palette akin to the M1 version, and Apple may make subtle adjustments to these color choices if it deems it necessary. Gurman emphasizes that the iMac will be equipped with a next-generation chip specifically designed for the iMac, potentially the new M3 chip based on TSMC’s advanced 3nm architecture, promising enhanced performance.
Currently, there is no confirmation regarding whether Apple will utilize the N3B or N3E node for these upcoming chips. In addition to the M3 iMac, Apple is also anticipated to reveal an updated 13-inch MacBook Pro and enhanced MacBook Air models. Previous reports have hinted at the company’s intentions to unveil new iPad models in the final quarter of this year. Whether Apple’s ‘Scary Fast’ event will exclusively revolve around new Macs remains to be seen.