It appears that AMD’s add-in-board (AIB) partners will be preparing their custom-designed Radeon RX 5700-series graphics cards for a mid-August launch. While not talking specific dates, PowerColor did reveal that their custom-designed Radeon RX 5700 XT cards will start at $399. That of course is the same price that AMD is selling their reference-design RX 5700 XT at.
We could see a very basic custom-designed card at the $399 price-point, but we can expect cards with beefier premium designs, superior cooling solutions, and factory overclocks to ship at higher prices. It will be nice however to be able to ditch the blower for a custom-cooling solution at the same price.